Counterculture legend Cheech Marin came of age at an interesting time in America and became a self-made counterculture legend with his other half, Tommy Chong.

Cheech Is Not My Real Name: …But Don’t Call Me Chong is an insightful memoir that delves into how Cheech dodged the draft, formed one of the most successful comedy duos of all time, became the face of the recreational drug movement with the film Up in Smoke, forged a successful solo career with roles in The Lion King and, more recently, Jane the Virgin, and became the owner of the most renowned collection of Chicano art in the world.

Written in Cheech’s uniquely hilarious voice, his memoir will take you to new highs.

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Order Cheech Is Not My Real Name: …But Don’t Call Me Chong NOW online at your favorite bookstore or through these booksellers:

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MEET CHEECH ON TOUR

Cheech will be signing his memoir Cheech Is Not My Real Name: …But Don’t Call Me Chong, and in many cases, also presenting a talk at the following locations:

 


WED 3/15/17 @ 7:00 PM
Barnes & Noble Union Square
33 E. 17th St., New York, NY 10003
(212) 253-0810

Free author talk with introduction by Emmy and Peabody Award-winning journalist Geraldo Rivera and moderated by comedian Jeffrey Gurian followed by book signing. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed.

BUY YOUR BOOK NOW • RSVP on Facebook


THU 3/16/17 @ 7:30 PM
Free Library of Philadelphia co-presented by Joseph Fox Bookshop at Parkway Central Library
1901 Vine St., Philadelphia, PA 19103
(215) 567-4341

Ticketed author talk moderated by Andy Kahan, Ruth and A. Morris Williams Director of Author Events, followed by book signing. Tickets are $15 general admission and $7 students. Signed books will be sold on site by Joseph Fox Bookshop separately. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed.

BUY TICKETS HERE • RSVP on Facebook


THU 3/23/17 @ 7:00 PM
Mesa Arts Center co-presented by Changing Hands Bookstore
1 E. Main St.. Mesa, AZ 85201
(480) 644-6500

Ticketed author talk moderated by Robert C. Booker, Executive Director, Arizona Commission on the Arts followed by book signing. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed. Seating is general admission and opens at 6:00 PM … TICKETS → Package 1 ($34): One (1) signed hardcover copy of Cheech is Not My Real Name and admission for one (1) person → Package 2 ($36): One (1) signed hardcover copy of Cheech is Not My Real Name and admission for two (2) people

BUY TICKETS HERERSVP on Facebook


TUE 3/28/17 @ 7:30 PM
Aratani Theatre presented by the Library Foundation of Los Angeles ALOUD Series
244 S. San Pedro St., Los Angeles, CA 90012
(213) 680-3700

Ticketed author talk moderated by Marisol “La Marisoul” Hernandez of GRAMMY Award-winning La Santa Cecilia followed by a musical performance by Cheech with La Santa Cecilia and a book signing. Tickets do not include book purchase and are $45 Premiere ($42 Library Foundation Members) and $25 General ($22 Library Foundation Members). Service and handling fees applicable. All sales are final. No refunds or exchanges. Book purchases are separate and require proof of purchase that evening for signing. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed.

BUY TICKETS HERE • RSVP on Facebook


WED 3/29/17 @ 6:30 PM
“Look Who’s Talking” Lecture Series at Riverside Art Museum
3425 Mission Inn Ave., Riverside, CA 92501
(951) 684-7111

Ticketed author talk moderated by novelist Susan Straight (National Book Award finalist and Distinguished Professor of Creative Writing at the University of California Riverside) followed by book signing. Tickets are $50 Premier ($40 RAM members), which include a copy of Cheech’s memoir, a drink, and a place in the signing line OR $20 General Admission (does not include book purchase). All sales are final. No refunds or exchanges. Personalization and line photo opportunities are acceptable, time permitting. No memorabilia will be signed.

BUY TICKETS HERE • RSVP on Facebook


THU 3/30/17 @ 7:30 PM
The Broad Stage presented by Diesel Books “Voices Carry” series
1310 11th St., Santa Monica, CA 90401
(310) 434-3200

Ticketed author talk moderated by Los Angeles Times journalist Carolina A. Miranda followed by book signing. Tickets are $90 Premiere; $75 Level A; and $60 Level B; which include a signed book and the designated seating assignment. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed.

BUY TICKETS HERE • RSVP on Facebook


FRI 3/31/17 @ 7:30 PM
San Mateo Performing Arts Center presented by Kepler’s Books and Magazines
600 N. Delaware St., San Mateo, CA 94401
(650) 762-0258

Ticketed author talk moderated by American political satirist Will Durst followed by book signing. Tickets are $45 (which includes a book and a place in signing line) and $20 general admission (which does not include a book). Books can also be purchased separately that evening. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed.

BUY TICKETS HERE • RSVP on Facebook


SAT 4/1/17 @ 5:00 PM
Tertulia Coffee and Sanchez Contemporary
1951 Telegraph Ave., Oakland, CA 94612
(510) 350-7871

DETAILS on Facebook

Ticketed author talk moderated by Tim Sanchez followed by book signing. Personalizations and line photo opportunities acceptable, time permitting. No memorabilia signed. UPDATE: This event is SOLD OUT, but visit Facebook link above to learn how you can buy and pick up your signed book at Tertulia Coffee or Sanchez Contemporary!


THU 4/6/17 @ 7:00 PM
Landmark River Oaks Theatre presented by Brazos Bookstore
2009 W. Gray St., Houston, TX 77019
(713) 523-0701 • www.brazosbookstore.com

Ticketed author talk moderated by Ernie Manouse, host of Houston Public Media’s InnerVIEWS, followed by book signing. Tickets are only $27, which includes general admission seating and a signed book. Additional books must be purchased online at least 24 hours in advance or by calling (713) 523-0701 to reserve your copy for purchase on site. No books or merchandise purchased elsewhere will be signed. Arrive early because parking is limited. There is abundant street parking nearby. Pay in advance to guarantee seating and signed books. Personalizations and line photo opportunities acceptable, time permitting.

BUY TICKETS HERE


THU 4/20 @ 6:00 PM – THE ROSE THEATRE
300 E. Green St. #101, Pasadena, CA 91101
(888) 645-5006 • www.roseconcerts.com
Buy Tickets


SUN 4/23 @ 2:30 PM – LA TIMES FESTIVAL OF BOOKS
USC Campus, Los Angeles, CA 90089
www.latimes.com/festivalofbooks


REVIEWS & PRAISE

“I still can’t believe I lost Celebrity Jeopardy to Cheech Marin! Had I read this book first, I would have known that besides being funny, he is smart, thoughtful and wicked fast on the buzzer.”~ Anderson Cooper

“I remember listening to Cheech and Chong’s Christmas skit when I was a kid. Cheech was always a trailblazer. He’s incredibly intelligent and endlessly creative. I cast him in so many of my movies because of his magic, his heart, and his spirit. This book finally shows the side of Cheech that I’ve known and cherished for 25 years.” ~ Robert Rodriguez, filmmaker and founder of the El Rey Network

“‘Cheech is Not My Real Name … But Don’t Call Me Chong’ is a brilliant recollection of a career that spans decades. In explicit detail and precise recall, as a fan and a friend, I felt like I was finding a new piece of an incredible puzzle on every page. This book is a testament to tacitly dispel any talk about marijuana having negative effects. Cheech, thanks for sharing your amazing life with us!” ~ George Lopez, comedian and actor

“Not only is Cheech Marin an innovative comedian and actor, he is a great student of life and a generous champion of other artists. The story of his life is as interesting as the characters he creates.” ~ John Lasseter, Chief Creative Officer, Pixar & Walt Disney Animation Studios

“Cheech Marin…a man I’ve known for over three decades…is one of the funniest, most profound, artistic, and creative human beings on the planet. There is so much more to this man than has been presented to the public through just Cheech & Chong. His memoir is fascinating and will no doubt hold your interest…and I’m proud to call him my friend.” ~ John Paul DeJoria, Founder & Chairman of Patron Spirits and Paul Mitchell Haircare and Philanthropist

“Cheech Marin is one of the biggest influences on my comedy and my marijuana advocacy. Along with Snoop Dogg, Willie Nelson and Tommy Chong, he is one of the faces I’d put on my Mt. Kushmore. Whatever you do, do not smoke this book, read it!” ~ Doug Benson, comedian

“As a teenager, Cheech was my hero. His generously anarchic spirit made complete sense to me. Plus he made my parents really mad. Now I am my parents age, and he seems more heroic than ever. I just finished reading CHEECH in one unable-to-put-down-the-book-adrenaline-rush. This should be required reading for anyone who has a sense of humor or a bong or a clue.” ~ Christopher Ashley, Artistic Director of The La Jolla Playhouse and Director of the Tony Award-winning MEMPHIS

“[This memoir is a] rollicking, plot-rich personal inquiry, in which Marin attempts to answer the question he has heard like a refrain over the nearly 70 years he’s been alive, “What the hell are you?” A fascinating self-portrait and social and artistic history.” Booklist

“Bookended by looks at his youth growing up poor in South Central Los Angeles and his development as a now well-known collector of Chicano art, this memoir is fun, wacky look inside Marin’s imagination.” Publishers Weekly

“A mildly diverting, modestly charming memoir from a surprisingly multifaceted showbiz survivor.” Kirkus